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Service Design (MA)

Yulin Ran

Hi, I am Yulin, a multi-disciplinary designer from China. I studied Architecture at the University of Liverpool. I have several internship experiences in design companies, specialising in 3 D modelling, information analysis and visual graphics. As a designer, I spark joy for being a designer, solving problems and creating new things. In RCA I am lucky to have chances to work with talented people from diverse backgrounds on multiple projects. 


Yulin Ran

Today, 156 million people = 2% of the world population have been affected by Scoliosis. With this percentage, dozens of people around you may be openly or personally coping with this condition. 

But what is Scoliosis?  It's a health condition where the spine twists sideways that starts during puberty. In the early stage, bracing is the most common method to stop the curve from getting progressed, but when the curve gets severe people need to consider surgery, which has risks but a necessary treatment to stop the disease before it affects other organs and the body mechanics. All the treatment methods have an impact and the inherent risk that brings to people.

Therefore, early discovery of spinal conditions can be a lifesaver for any young person. our project YOU is a cross-media service with a three-step spinal health assessment kit that uses practical self-examination tools and customized navigation to help teens catch scoliosis symptoms early and build a positive attitude towards body posture.






About Scoliosis
About Scoliosis — The signs of spinal deformities are easy to hide, causing late diagnosis of Scoliosis. Further, the absence of regular health screenings in the schools and the fragmented healthcare system lacks urgent support, therefore, leaves the patient with a missed opportunity of early diagnosis and timely treatment. Most of the time, diagnosis happens when it is already severe, and the treatment becomes more challenging and less effective.
Mapped out Journey
Mapped out Journey — Most of the time, diagnosis happens when it is already severe, and the treatment becomes more challenging and less effective. It affects the patient lifelong, both physically and mentally, exposing them to a financially challenging treatment. After hearing the stories of patients and doctors, the insights led us to one important question: How might we raise young people’s awareness of Scoliosis to identify the condition early and build positive attitudes towards body posture?

Medium:

Toolkit booklet & Online platform
Service Overview
Service Overview — To achieve awareness, young people first need age-appropriate resources to understand their health closely. Then they can access the tools which provide instant clues of diagnosis and monitor their spinal health accordingly.
How it works
How it works — Enabling the related-use channels for those young people in public has a vital role in engaging with the healthcare services. As well as redesigning the relation between PE teachers and school nurses or reaching to gyms or other support communities can be the mediator of presenting the necessary services and tools to teenagers for sustaining their postural health with the needed support.
service proposition
service proposition — To disseminate the opportunities of early diagnosis for everyone, we have developed a booklet that comes in three sections: Learn-Measure-Act. The first section introduces us to the fundamentals of spinal health and builds a positive attitude towards body deformities.
The solution
The solution — Section Two contains two DIY tools, the first one checks the spine curve and comparing the shoulder level to provide insights into the assessment later. The last section is where the assessment is made and shows postural tips and tailored suggestions for each group. The web platform also showcases body positivity campaigns to motivate the people who cope with Scoliosis and encourage more teens to be part of the awareness.
Concept Sketch
Concept Sketch — Before reaching the final version of the Scoliosis identification tool, we looked at existing tools and iterated 20 different mock-ups with 9 user tests at different scales. All the tests and co-creation activities have shown us how using the cross-media (physical and digital) tools benefits each other when recognized by the public and used for the need for self-diagnostics.
Toolkit
Toolkit — Designing inclusively for the most practical and economical way to have self-awareness of spinal health presented us insights into the complexity of ethics and the security of digital diagnostics in the future. Moreover, such physical tools can provide us with new research opportunities by extending these toolkits to different healthcare areas in the future, which will enable many people to build empathy and raise awareness/preventions for many other health conditions starting from young ages.
Prototype Video — One feedback we received from the doctor was our service gives a level of assessment that raises awareness hence is vital for the results to be referred to the doctor immediately. Later, a patient mentioned seeing her self-assessment was a reason to get help for her Scoliosis again. This also validates our service aim and proved more screening opportunities to the public are a step towards a healthier life.
Imapact
Imapact — The lacking engagement of simple healthcare interventions in people's lives puts the opportunities of early diagnosis in danger. Therefore, self-screening in orthopaedics fills a gap that can prevent the problem before it's too late.
Road Map
Road Map — In the next steps, we are excited to take our service tool to the Acibadem Hospital for further prototyping. With the findings through the journey, we also aim to contribute to the organization that carries out intensive studies on spinal deformities.

Special thanks; to David Eveleigh Evans, our project tutor who always believed in this project with his inspiring mentoring, to our project consultants for their inspiring assistance Amy Matrai from NHS Digital Academy, Andres Lopez Josenge from VISA, Dr. XInchao Li from Fudan University, and Dr. Taner Gunes from Acibadem Hospitals, to our project participants who added constant value to this project & All MA Service Design Tutors for giving us a lifetime opportunity here at the RCA.


Medium:

Toolkit booklet & Online platform

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