Ruozhu Li

Ruozhu Li featured image

About

Ruozhu Li is a designer and a visual communicator based in London, UK and Chengdu, China. After few years of studying and working in advertising in Xiamen and Shanghai, she continued exploring her interests in different visual forms and came to study at the Royal College of Art. Mainly specializing in graphic design, her creative practice also includes illustration, type design, web design and photography, among others.

As a visual communicator, her main job is establish connections between things within a virtual and blank world, and show what audiences may overlook or ignore.

 

2020-2021 Achievements:

Terminal RCA 2021, London, UK

Inky Pixel RISO exhibition, Bananafish Bookstore, Shanghai, China

It's Nice That Interview, UK

Selected Award, JAGDA International Student Poster Award, Japan

Statement

My practice often begins with an observation from surroundings. I gradually respond to the world and explore the process and ideology behind it. Thinking through making is a very important working method, the images I produce are often the visualizations of my thoughts. With usually exuberant yet sometimes calm visual language, I reinterpret words and metaphors which are already constructed by the mass audience. I connect things, and focus on raising rather than answering questions.

My current project starts from the notion of Breaking the 4th wall (the invisible wall that separates actors from the audience in the theatre theory). By continuously questioning the interpretations of "Break" and "Wall", I propose to the audience more narrative possibilities. I divide my project into several sections that reflect different topics from social media and surveillance to Male Gaze and Asian feminism.

Newspaper-From the Green Dot to the Vase

The two double-sided newspapers are the visual collections of my research, writings and drawings. Textures and styles are adopted from old newspaper reports of Mary Maclane (The first lady who break the fourth wall in cinematic history).

Medium: Recycle paper, Riso print

Size: 410*230mm

Vases Faces

Comparing women with vases is a notorious metaphor and an undeniable materialization of women. Intended to break the derogatory label of VASE and free women from this metaphor, I invited girls to send me their photo and use the vase face illusion to create a new portrayal of their faces. The side profile becomes the shape of the vase and the trace of the front face becomes the background stars.

The only approach to oppose gaze is to tell our own story in our own words. A hundred girls' faces are collected and made into vases. Each vase is so unique, existing tenderly and firmly in this universe. The vases can be so fragile but they are so solid standing there, representing women’s strength and resilience.

Medium: Soft Indoor Banner, Color Wave Print

Size: 5400mm*800mm

Break/Stand/Bounce/Melt

Caught between traditional Confucian education and Western radicalism, between young determined activists and authoritarian repression and surveillance, Chinese-specific feminism is rising.

Feminism can be diverse. Using the face vase illusion again, I intended to challenge the notion of BREAK and present the potential possibilities of the fight against gender power.

Medium: 3D printing, Moving Poster

Size: 200*200*170mm, 00:00:03

WIP Thinking Threads